Awatif Kaddour, fashion designer and creator of custom-made clothing, image and lingerie consultant, specialized in makeovers and personal styling, shares her passion through a profession dedicated to self-affirmation. Her goal: to encourage women to cultivate self-confidence while avoiding conformity to societal norms and not resembling “standard women”.
Jbyjohara, established since 2019, is committed to a social and solidarity-based approach. The brand designs collections in the spirit of sustainable fashion, prioritizing simplicity and highlighting all body shapes.
https://www.youtube.com/watch?v=Y1wltSQPXz0&list=PLjOkl-miiZMSnb5txFNnTpZE4S745YrMN&index=10
https://www.youtube.com/watch?v=x1bMIrsG_Ic&list=PLjOkl-miiZMSnb5txFNnTpZE4S745YrMN&index=16